Wednesday, November 27, 2019
American Pragmatism and Analytic Philosophy
American Pragmatism and Analytic Philosophy Pragmatism and analytic philosophy are considered to be the two famous traditions in American philosophy. Analytic philosophy started its development in the XX century and spread over numerous English-speaking countries in several years. American pragmatism is one of the tendencies, which considerably influenced the rise of analytic philosophy in the whole world. Advertising We will write a custom essay sample on American Pragmatism and Analytic Philosophy specifically for you for only $16.05 $11/page Learn More American philosophy attracts the attention of many people and is respected by the other cultures and philosophies. Together, analytic philosophy and pragmatism become one of the most unique American movements, which differ in many ways from European philosophy at one and the same period of time and deserve recognition and respect. Charles Peirce was a father of pragmatism and presented the pragmatic maxim at the end of the 19 century. ââ¬Å"Pragmati sm, especially in the hands of Peirce, has strong affinities with analytic philosophy and thereby prepared the ground for the latterââ¬â¢s favourable reception from the 1930s onwards.â⬠(Glock 2008) It is necessary to admit that pragmatism was also contrasted with analytic philosophy and even connected to continental one. According to Peirce, pragmatism was a movement that rejected all ideas of subjectivism and underlined the importance of real effects and truth. Taking into consideration that analytic philosophy grounds on the ideas that all arguments are crucially important for people, it is quite possible to unite pragmatism and analytic philosophy and prove their power, sense, and uniqueness. The representatives of American analytic philosophy believe that they can achieve the desirable goals and comprehend the essence of this life be means of analysis of language and respect to all natural science. American people are considered to be rather practical; they prefer to u se clear and strong evidences in order to prove their points of view. In such cases, their words will be hardly called in questions, and the vast majority of people will easily accept their ideas. With the help of the ideas taken from natural sciences, their thorough analysis, and concentration of truth, American philosophers can easily present the necessary arguments and amaze the people all over the world. Lots of European philosophers consider pragmatism as the way of how Americans deal with truth, their knowledge, and evidences. They also find out a deep connection between analytic philosophy and pragmatism as they have the same goals, standpoints, and a certain connection to science. Advertising Looking for essay on philosophy? Let's see if we can help you! Get your first paper with 15% OFF Learn More Such intentions to grasp the truth and follow only reliable ways during life raise American philosophy considerably. Nowadays, American philosophy is assoc iated with American pragmatism that may easily criticize all traditional philosophical ideas with the help of scientific and even social developments. Lots of people still believe that ââ¬Å"pragmatism is the only unique contribution American philosophy has made to the tradition known as Western philosophy.â⬠(Hammer 2003) However, it is necessary to admit that without proper contribution of analytic philosophy, pragmatism will hardly achieve the success that American philosophy has nowadays. People need to believe in something, and they need to have certain concepts to rely on. This is why the traditions, offered by the representatives of pragmatism and analytic philosophy such as Charles Peirce, William James, and John Dewey, significance of arguments, and truth turn out to be rather unique and important for Americans, distinguish American philosophy from the other countries, nations, and their traditions, and make a lot of European philosopher respect the chosen approaches . Reference List Glock, H. J. (2008). What Is Analytic Philosophy? Cambridge University Press. Hammer, M. G. (2003). American Pragmatism: A Religious Genealogy. Oxford University Press US. Outline Introduction Main Body: Pragmatism Analytic Philosophy European Attitude to American Philosophy Conclusion
Saturday, November 23, 2019
The Best and Worst States to Make a Living
The Best and Worst States to Make a Living Weââ¬â¢ve all heard about the American Dream, right? Itââ¬â¢s a lovely concept that has driven millions of people to set up their lives and careers all over the country. It speaks to the hard work that people do every day, hustling to maintain the best life possible for themselves and their families. The only trouble with ââ¬Å"the American Dreamâ⬠as a notion is that the U.S. is made up of 50 distinct entities, each with its own government, culture, and set of challenges. So career opportunities are not always created equally. Some states are definitely more hospitable to career growth and maintenance than others. Every year, the personal finance and investing site MoneyRates publishes the results of their research on the best and worst states to make a living. This is not to say that the ââ¬Å"worstâ⬠states should be shunned, or that you should pack your bags immediately and move to the ââ¬Å"bestâ⬠ones. But MoneyRates has evaluated five of the most crucia l, career-impacting factors to help you make an informed decision about where you want to be:Cost of LivingWorkplace safetyState tax burdensMedian wagesUnemployment ratesThese ratings are designed to help you decide where you should be, depending on your job priorities and goals.The 10 BestFirst, the good newsâ⬠¦letââ¬â¢s look at the top-rated states for making a living for 2017.1. WashingtonWashington sits at the top of the poll after knocking out six-time champ Wyoming (now #6). Although it has a fairly high cost of living (about 7% higher than other states), other factors helped elevate it above the crowd this year, like high median wages, and solid employment rates and workplace safety. Washington also does not have a tax on wages, which makes it appealing as well.2. MinnesotaIf you can handle cold winters, Minnesota is a good choice for people seeking work. Its high median wages (itââ¬â¢s in the top ten), low unemployment rate, and low number of workplace safety issue s make it a welcoming place to start your career, or make the jump to a new level. MoneyRates notes that Minnesotaââ¬â¢s state tax is the fifth-highest in the country, however, so those high wages do come with a catch.3. IllinoisIllinois is a good all-around candidate, scoring above the median in cost of living, state tax burdens, workplace safety, and median wages. The fly in the ointment: its unemployment rate of 4.9%.4. TexasDonââ¬â¢t mess with it. Texas consistently ranks highly in this study year over year, including a #1 finish in 2015. Texasââ¬â¢s shining metrics are its low cost of living (significantly lower than the national average) and the fact that workers do not pay state income tax on their wages. These benefits come with a caveat, though: Texasââ¬â¢s unemployment rate is the tenth highest in the U.S., so that is definitely something to consider if youââ¬â¢re looking to change jobs without having one in the works already.5. ColoradoAlthough itââ¬â¢s home to some of the best skiing in the country, Colorado offers more to potential employees than its outdoorsy mountain charm. Colorado earns its place on the list by having the lowest unemployment rate in the country, 2.6%. The state ranked 11th on the list of states with the highest median wages, and if youââ¬â¢re a fan of the movie This is Spinal Tap, that is basically the same as finishing in the top ten. Coloradoââ¬â¢s low unemployment and high wages are balanced out somewhat by its higher cost of living and taxes paid by workers.6. WyomingThe previous ââ¬Å"best in showâ⬠from 2016, Wyoming is still a contender- however, it lost some of its standing by an uptick in workplace safety incidents after the list was expanded to include both fatal and non-fatal incidents. Given that Wyomingââ¬â¢s top industries include mining, manufacturing, and logistics, this fact may be dismaying, but not entirely surprising. If you are in a lower-risk industry, then Wyoming can be a great place to make a living, with a strong median wage, no state income tax, and a low cost of living.7. VirginiaVirginia is for lovers, as the tourism slogan goes, but it turns out itââ¬â¢s also for workers. Like many of the top ten, Virginia is a state that gets consistently high marks year after year. Itââ¬â¢s a large state with diverse industries, and has above-average wage and unemployment rates. The state tax burden is high (perhaps keeping it from the upper echelons of the top ten), but it has a top 5 workplace safety ranking.8. OhioThe factors that sealed Ohioââ¬â¢s place in the top ten are two big ones: low cost of living and low state income tax burden. This means that although the state is about average when it comes to wages, that money can go farther than it might in other states. As with Texas, however, the unemployment rate may give you pause: at 5.1%, itââ¬â¢s the fifth-worst unemployment rate in the country.9. MichiganIf you love college football, the n Michigan just might be the place for you. While there, you would also enjoy a reasonable cost of living, strong median wage, and safe workplace. However, its state income tax is higher than other states, which keeps it from being at the top.10. KansasThereââ¬â¢s no place like home, right? If youââ¬â¢re thinking of clicking your heels and heading to Kansas, youââ¬â¢d be selecting a highly affordable state with a very low unemployment rate of 3.8% (lower than the national average). Kansasââ¬â¢s best feature is its cost of living, which is the eighth best of any state.The 10 WorstNow the less-good news. These are the ten states deemed to be the worst for making a living.1. HawaiiIt turns out that living in tropical paradise doesnââ¬â¢t come cheap. Hawaii features a high median wage (the tenth-highest of all states) and a low overall unemployment rate, but also has a very high cost of living and a very high state income tax burden. Hawaii has the dubious distinction of being the worst state for making a living for the past seven years.2. CaliforniaIf youââ¬â¢ve been humming ââ¬Å"California, Here I Comeâ⬠and thinking about making a permanent scenery change to the West Coast, the stateââ¬â¢s performance on the survey may cause you to put a pin in it. Californiaââ¬â¢s high cost of living is Hawaii-esque, and workers in the state pay high income taxes.3. MontanaKnown for its rugged terrain and independent spirit, working in Montana can be risky. The state is the third worst state in the ranking of workplace safety, thanks to injuries and workplace fatalities. The state also has a low median salary, placing in the bottom ten among all states.4. West VirginiaLike Montana, West Virginia earned its spot near the bottom with risky working conditions and low wages. The cost of living is relatively low, but this is not supported by other factors as it is in the states ranked higher on the list.5. VermontAlthough it has a low unemployment rat e (itââ¬â¢s among the top ten in the country in that regard), Vermont also has a very high cost of living (itââ¬â¢s among the bottom ten in the country in that regard).6. OregonKnown for its Pacific Northwest charm (and, more recently, its hipster cred thanks to Portlandia), Oregon unfortunately also has a high cost of living. Itââ¬â¢s also the dubious winner of the ââ¬Å"highest state tax burdenâ⬠prize, ranking dead last of all the states.7. South CarolinaSouthern charm aside, South Carolina ranks low in almost all of the metrics measured by MoneyRates: median wages, state income tax burden, and workplace safety, specifically.8. MaineWhile Maine has many coastal charms (and the best lobster rolls youââ¬â¢re likely to find anywhere), its cost of living and state income tax burdens are among the higher ones on the list.9. New YorkFrank Sinatra might disagree about the inhospitability of his beloved home city, but as a state New Yorkââ¬â¢s high cost of living (pa rticularly in the metro areas) and very high state income taxes counteract its high median wages.10. MississippiMississippiââ¬â¢s affordable cost of living is unfortunately counteracted by its low median wage and dismal workplace safety ratings.Again, whether you want to move somewhere might be based on factors outside of the ones evaluated here. Your career is about what works best for you, but the best asset you have is information, so itââ¬â¢s in your best interest to take metrics like these into account when youââ¬â¢re making major life and relocation decisions.
Thursday, November 21, 2019
Analysis of The Christian and Bible Fundamentalism Essay
Analysis of The Christian and Bible Fundamentalism - Essay Example Christian and biblical fundamentalism refers to aspects based on ideologies that oppose the other theories that explain the nature. Scientific theories have been developed to explain the origin of life and the earth. Christian and Bible fundamentalists believe that the earth was created in seven, twenty four hour days. In addition, they believe that the other theories that explain the origin of earth are based on false ideologies. They focus on the creation account contained in the book of Genesis in the Old Testament of the Bible. They oppose biological theories of life and consider the people who formulate them as being directed by the evil. Christian fundamentalists argue based on the literal interpretation of the Bible. In this essay, Christian and Bible fundamentalism will be analyzed in detail. Fundamentalism refers to the total adherence to the values and doctrines of Christianity with respect to the literal interpretation of the Bible (Barrett & Kurian 45). Fundamentalism dev eloped from the late 19th century to the early 20th century, when the protestant movement strictly opposed the application of Christian doctrines to the current theories of science and philosophy. Fundamentalism has resulted to social and economic problems. The development of Christian fundamentalism was accelerated by the protestant movements in different countries. The aspect of fundamentalism developed from the United Kingdom and the United States of America in the 20th century. Christian and Bible fundamentalism started with the development of the social Gospel which was associated with the name of Walter Rauschenbusch in the United Kingdom (Gifford 2). Christian fundamentalists have been found to be extremists since they attribute all their lives and activities to the Christian faith. In the early days, Christianity was based on salvation with regard to matters that related to death, heaven and hell. However, with increased Christian fundamentalism, Christianity has been consid ered as a form of liberation from fear, hunger, ignorance, hell and other challenges that face the fundamentalists in their day to day lives. Christian and Bibl
Wednesday, November 20, 2019
Marketing management and strategy - The UK music industry Essay
Marketing management and strategy - The UK music industry - Essay Example The UK music industry is facing dramatic changes caused by shifts in the patterns people buy music tracks and albums. Online music distribution is changing the rules of the market introducing both major threats and growth opportunities for music labels and distributors. Whereas increased download opportunities and digital format preferences are threatening traditional music specialty stores, legal music websites and music producers have to find creative ways to fight back internet piracy to achieve targeted rates of returns. Online market demand is dominated by teenagers who have shifted their purchases from singles CDs to mostly illegal downloads of singles tracks, stimulated by continually evolving software and P2P networks. In order to survive, market players have to reconsider their strategies and value propositions ââ¬â by mergers of music labels; flexible pricing and value-added offers by online distributors and active ethical campaigns, the challenge before these companies is to convert the internet medium from a threat to copyrighted material into an effective distribution channel. b. Analysing the competitive impairment using Porter's five forces Rivalry among competing sellers in the industry - rivalry among legal internet music sites is not too intensive, because the legal online download industry is underdeveloped and growing at a very high speed, which means that companies gain market share from a rising number of new customers, converting their downloads from illegal to legal. Apple iTunes has over 70% of the market, which places it into an almost monopolistic position as a market leader. Still, rivalry is expected to increase, as the number of competitors increases, and as customers can easily switch from 1 site to the other (except for Apple and Sony that sell music in formats compatible for their own products). Competitive pressure from substitute products - substitute "products" for online distributors can be considered to be rival traditional distributors for example. The power of substitute distributors is low, because the internet medium provides lower costs, greater flexibility, speed and value propositions as compared to traditional music retailers. Potential entry of new competitors - relatively low costs for set-up and management of web-sites for download mean low entry barriers. Entry of new competitors is likely to be attracted by the growing number of legal sales (from 100,000 to 500,000 by August 2004). The bargaining power of suppliers - suppliers for online music distributors are music producers. Provided there are only 5 major music producers that hold the exclusive rights for famous artistes and musicians, the bargaining power of suppliers is big in terms of price settings - e.g. the music label get 65p of a typical 99 p download. Suppliers include the 5 major labels and smaller independent music labels. Consolidation among big labels (Sony and BMG) is likely to increase bargaining power of suppliers. The bargaining power of buyers of the product - the power of buyers is big in terms that surfers, using new software and P2P networks are shaping the face of the industry. Online distributors have to find ways to attract and retain customers by stimulating them to actually make purchases and switch to legal downloads. c. The impact of the Internet on the competitive environment Internet is the trigger of the digital music revolution. It has changed the whole music industry thus forcing music companies and artistes to reconsider the way music is being sold and distributed. Internet has a number of positive influences on music companies. Through this popular and easily accessible medium artistes and companies have access to a wider global audience and have opened up new revenue streams. Internet has also diminished the bargaining po
Sunday, November 17, 2019
Leadership & Ethics- Research Paper Essay Example for Free
Leadership Ethics- Research Paper Essay Introduction With the collapse of major corporations like Enron, Tyco International, WorldCom and the like, corporate corruption and mismanagement has been in the forefront of some of the major issues that corporate organizations have to overcome and manage. With this research paper, my aim is to review and present three scholarly journals that highlight the impact that leadership can play on the ethical performance of an organization. Firstly, in the ââ¬Å"Cultural Leadership Predictors of Corporate Social Responsibility Values of Top Management: A GLOBE Study of 15 Countriesâ⬠, the study states, that with the spread of globalization, it has become imperative to understand managerial values that guide their actions. The authors suggest that the three main dimensions of managerial values that are relevant to the study of CSR are: shareholder/owner values where the aim is to maximize profits, stakeholder relations which refers to ethical and positive relations towards employees, consumer groups and the like and thirdly, community/state welfare which is based on the principle of public responsibility. In a more in-depth analysis the study explores the correlation of societal culture factors such as institutional collectivism, in-group collectivism and power distance on the above three managerial values that impacts managerial decision making. Furthermore, the paper proposes that visionary leadership and integrity enhances corporate social responsibility (CSR) values on moral and ethical grounds. Secondly,â⬠The Association Between Ethical Leadership Employee Outcomes ââ¬â The Malaysian Caseâ⬠will help understand the value in gaining employee commitment and trust through effective ethical leadership skills. This article studies the impact of ethical leadership on the employee outcomes in areas such as organizational commitment and trust. A micro study was done on the country of Malaysia which has experienced a tenfold increase in corporate crime over the last 15 years. From the study one gathers that the main reason for such an exponential increase in such crimes is due to fact of the failures on part of corporate leadership to act ethically in their decision making process. Lastly, with ââ¬Å"Leadership Styles the Moral Choice of Internal Auditorsâ⬠I will examine how an employeeââ¬â¢s self interest and management leadership guides their ethical decision making. This study plays close attention to one set of an organizationââ¬â¢s workers the Internal Auditing professionals, in order to understand the how their choice in making ethical decisions are subjective to various factors , one of them being leadership. The primary viewpoint of this study indicated that an auditorââ¬â¢s decision making is enhanced by the leaders who adopt a standard achievement oriented leadership style and when they see clear benchmarking, fair performance assessment and growth opportunity. In conclusion, this can be held true for any employee within an organization. Hypothesis According to the GLOBE study, there were three main hypotheses that the researches proposed. The first hypothesis testing was split in two parts wherein, they proposed that ââ¬Å"societies stressing institutional collectivist values will have a positive relationship with stakeholderââ¬â¢s relations and community/state welfare CSR values while societies stressing in-group collectivist values will only have a positive relationship with shareholder relations CSR values (Waldman et al).â⬠The second theory states that cultures that have a high power distance tend to have low CSR values (Waldman et al). Lastly, visionary leadership and integrity on part of CEOââ¬â¢s, adds variance to the prediction of followers (stakeholders) CSR values that go beyond the effects of societal cultural values (Waldman et al). With the Leadership and Employee Outcome ââ¬â The Malaysian Case, the two main hypotheses of the study were based on the notion that ââ¬Å"there was a significant relationship between ethical leadership behaviour and employeeââ¬â¢s organizational commitment and, that ethical leadership behaviour was positively associated with employeeââ¬â¢s trust in leaders (Ponnu, Tennakoon).â⬠This study aimed to examine the empirical significance of ethical leadership on employee attitudinal outcomes. The main hypothesis of the ââ¬Å"Leadership Styles the Moral Choice of Internal Auditorsâ⬠study was to understand the motivational factors that influence internal auditors when faced with ethical dilemmas pertaining to ââ¬Å"spilt loyalty, expectation gaps and conflict of interest (Woodbine , Liu).â⬠The authors proposed that the dependent and independent variables such as ââ¬Å" personal needs strengths, leadership styles, the interaction between needs strength and leadership styles and situational factors impact an internal auditors moral choices when faced with an ethical issue (Woodbine , Liu).â⬠Sampling In the GLOBE research paper the selected firms were picked from diverse sectors such manufacturing, information systems and tourism, however government run and educational institutions were excluded from the sample. Each firm had an average of 500 employees with six or more respondents from each firm. The final analysis was based on the responses of 561 firms from over 15 countries from various regions and a total of 4656 individuals completed the survey. The respondents comprised of CEOââ¬â¢s and several of their subordinates i.e. top executives. The leadership (two variables- vision and integrity) and societal cultural dimensions (three variables ââ¬â institutional collectivism, in-group collectivism and power distance) were measured using reliability and confirmatory factor analyses. Cronbackââ¬â¢s alpha for the above measures ranged from 0.70 to 0.90 for a five factor model. A two factor model was also used however it was not considered to be a good enough of fit. Control Variables such per capita gross domestic product, firms performance, average of age of respondents, average education and average gender, were used to enhance precision of the model (Waldman et al). Mean, standard deviations and correlations amongst the variables were interpreted and a hierarchical regression analysis was used to test the three main hypotheses. All survey items were standardized by country using Z ââ¬â scores, so as to control potential differences in items scores and rating processes between countries (Waldman et al). Lastly various data collection strategies were put in to play in order to avoid single source bias issues. The Malaysian cross sectional case study was based on the primary data collected from 172 intermediate managerial employees from a wide variety of industries within the corporate sector in Klang Valley, Malaysia. The sample included 77 males and 97 females, age range from 20 to 53 and with 84% of the respondents holding bachelors or post graduate degrees. The data was collected through self administered questionnaires and ââ¬Å"convenience sampling was used in drawing samples ((Ponnu, Tennakoon).â⬠SPSS Version 14.0 was used to analyze the data and test the studies hypothesis. Correlation matrix and reliability analysis was done all variables to determine relationships among constructs and lastly in order to allow for correlation amongst factors,â⬠exploratory factor analysis using principle components with oblique rotations was conducted (Ponnu, Tennakoon).â⬠With the Internal Auditors case study, the sample population description comprised of full time internal auditing jobs with respondents that had at least one year experience with their respective organizations. The study was conducted in Australia and comprised of mailed out questionnaires. The total sample size was 128. The demographics were as follows: 84 males and 44 females, average male age 44 years and average female age of 36 years. Out of the 128 respondents, 48 of them were audit managers of equivalent. Organizations involved in the sampling were government departments, private sector and accounting firms. Statistical methods that were employed included correlation analysis for the dependent variables using a two tailed test and significant relationship amongst the three variables was found to exist and Q-Q plots and detrended normal plots were used to validate normality and reliability. For the independent variables such as leadership styles, growth needs and the like principal component analysis was used. Reverser measurement and regression analysis using stepwise method was used to explore relationships between the variables and in certain instances to test validity of model. Major Results Findings From the two GLOBE tables listed below the hypothesis that in-group collectivist values results in positive shareholder/owner is unconfirmed. The statistical analysis has confirmed and supported the authors proposal in that institutional collectivism positively predicts stakeholder CSR values, with a positive à ² coefficient of 0.13 (P âⰠ¤ 0.01); power distance is negatively predictive of stakeholder CSR values, with a à ² coefficient of -0.20; and that the leadership variables of vision and integrity enhanced CSR values, with à ² coefficients of 0.23 and 0.13 respectively and variance of 9% (P âⰠ¤ 0.01) (Waldman et al). With GLOBE table 2, total variance amongst the three main managerial values are: shareholder/owner dimension equals 22%, stakeholder values is 45% and community/state welfare is 28% with a 5% significance level. Hence the model best suits stakeholder CSR values. The main findings with the GLOBE study are as follows: 1.The authors multidimensional of managerial values with the dimensions of shareholder/owners, stakeholders and community/state welfare values were appropriately construed. 2.The research indicates that manager from wealthier countries are more inclined to favor shareholder/owners values and less likely to consider the welfare of the state or community at large. In comparison, managers from poorer countries feel a greater personal responsibility towards society. 3.Managers from institutional collectivist societies tend to have greater value for the three managerial values while there has been no significant relationship between the two variables for in-group collectivism. 4.In societal cultures that have great power distance, managers tend to devalue CSR values, thus leading to a more manipulative use of power with little consideration given to stakeholders such as employees, customers, environmentalist. This could pose a definite risk for multinational firms in todayââ¬â¢s global economy. 5.Organization variables such as CEO leadership in terms of vision and integrity are very likely to account for variance in managerial attitudes and decision making. One of the major recommendations of the GLOBE study is the need for multinational firms to pay close attention to cultural and leadership factors that have a critical impact on management CSR values. For example CSR values and policies of a multinational firm could be strong and this may be due to the home countryââ¬â¢s high institutional collectivism and low power distance however managers in a subsidiary country may have weaker stakeholder CSR values as a result of weak institutional collectivism and high power distance (Waldman et al). The resulting scenario could lead to conflicting policies and business practices that can have an adverse effect on multinational firms. This further reiterates the authorsââ¬â¢ proposal that in cases such as this, itââ¬â¢s the firmââ¬â¢s leadership values of integrity and vision that help managers look beyond the economic and cultural limitations. In the Malaysian case as mentioned earlier, correlation analysis was preformed to test strength and linear relationship amongst the variables. With the first hypothesis there was a medium positive correlation between ethical leadership behaviour and organizational commitment. The Malaysian Table 1 below shows correlations r = .46 and p .0 5 and, co-efficient of distribution is 21% of the variance, which can be explained. Hence with the supporting empirical data the research shows that ââ¬Å"high levels of perceived ethical leadership behaviour are associated with higher levels of employeeââ¬â¢s organizational commitment (Ponnu, Tennakoon).â⬠As for the second hypothesis, there was a strong positive correlation between ethical leadership behaviour and employee trust. The Malaysian Table 2 below shows correlations r = .634 and p .0 5 and, co-efficient of distribution is 40% of the variance, which can be explained. Hence with the above results supporting hypothesis 2, it can be safely concluded that ââ¬Å"high levels of perceived ethical leadership associated with higher levels of employeeââ¬â¢s trust in leaders (Ponnu, Tennakoon).â⬠Some of the main antecedents to the Malaysian case findings are as follows: 1.If leaders make ethics a cornerstone of all business practices they gain internal organizational fellowship and employees tend to value a more social exchange with the organization rather than an economic exchange. Employees reciprocate these sentiments through organizational behavioral commitment and are ââ¬Å"willing to exert considerable effort in terms of job dedication and job commitment, on behalf of the organization (Ponnu, Tennakoon).â⬠2.When an organizational leader priortizes the groupââ¬â¢s interest first, who does not wish to seek personal gain at the expense of others, who respects the rights of others and treats them fairly; tends to harness employees trust. 3.When leaders empower employees and involve them in decision making processes they not only facilitate employee well being and growth but increases their trust in them as well. With the Internal Auditors case the major findings of the study support Path goal and ERG theories (Woodbine, Liu). As per the table below, internal auditors are motivated to make ethical decisions based on their personal growth needs. Leadership styles play a significant role as well especially Standard achievement oriented approach that encourages individual performance and achievement (Woodbine, Liu). Lastly gender, age and experienced was an important predictor, as female respondents that were younger and less experienced showed less motivation towards making moral ethical choices. Conclusion The GLOBE study has been extremely informative and clearly structured to provide an in-depth understanding of how societal cultural factors and leadership guide managerial values when it comes to decision making within an organization. Some of the key limitations to the study were that the analyses were limited to 15 countries and the surveyed firms did not represent a wide range of industries (Waldman et al). Actual CSR performance was not measured and lastly, due to multiple levels of data to be collected, additional insight could not be gained. The study indicates that even though leadership integrity is a significant and unique predictor of managerial CSR values, it remains to be an under researched variable. This may be due to the fact that leadership integrity is associated with more tangible organizational outcomes such as reductions of business of costs. However, the authors still believe that it a significant factor that enhances managerial decision making and is worth future examination and research. My personal opinion would also include a more directed research towards in-group collectivism in order to find a relationship between individualistic societies and importance of CSR values towards society at large. The study concluded that, organizations that have strong corporate social responsibility values gain the trust of both internal and external stakeholder which in turn solidifies the foundations for an ethical culture. It also states that Neo ââ¬â charismatic leadership that is guided by the principles of visionary leadership and integrity have a strong impact on an organizationââ¬â¢s ethical performance. The Association Between Ethical Leadership Employee Outcomes ââ¬â The Malaysian Caseâ⬠study showed me a direct link between leadership ethical behavior on employee commitment and trust. It empirically proved that unethical leadership can adversely impact employee outcomes that in turn affect organizational performance. I noted related some factors such supervision, leadership honesty, trustworthiness, fairness and care, have an impact on employee perception and outcomes. The key limitations of the Malaysian study as noted by the researchers due to time and budget constraints, was that, convenient sampling may not be representative of the entire population due to insufficient representation of the entire corporate sector of the country and could be subject to self-selection bias; secondly the study could not measure if distance with top/senior management has an effect on employee perception of ethical leadership. Hence lower level employees who have very minimal contact with upper level management may rely more on information based on public opinion then direct leadership experience (Ponnu , Tennakoon). Both authors found that their study although valid and reliable, needed to be border in terms of sample size and area of study in order to fully understand and demonstrate the importance of ethical leadership. It was also suggested that since the research focused onâ⬠superior direct relationships ââ¬Å"(Ponnu, Tennakoon) it would be recommended to gather relevant data from lower level employees within the organizational hierarchy. Finally they suggested further research on the relationship between ââ¬Å"employee psychological empowerment and authenticity of ethical leader behavior (Ponnu, Tennakoon)â⬠. As per my personal suggestion further research can be geared towards relating individual organizational commitment and performance. In conclusion to the Malaysian study, the authors state that corporate crime is still rising as a large number of top executives do not see the importance of ethical leadership values in their business operations. Corporate leaders should set an example of strong ethical and moral values in order to earn loyalty and trust of all major internal and external stakeholders. Organizations that have strong ethical leaders and principles are held in high esteem and enable the organization to employ and retain the best human capital available in the market. The case study on the internal audit profession, provided for a keen micro analysis on the personal motivations that guide employees to make moral decisions especially in professions that require a high level of ethical decision making. The limitations of this study as mentioned by the authors included variable identification and measurement, sample size and the use of a far too simple three vignette based model (Woodbine, Liu). Further research in to gender differences and issues that affect oneââ¬â¢s ethical and moral decision making ability. Lastly a broader analysis that analysis the organization as whole as opposed to a particular profession would help enhance understanding of the internal motivations that guide moral decisions when faced with ethical dilemmas. The authors also recommend a new variable for research i.e. ââ¬Å"employee religious affiliationâ⬠as a possible predictor to moral choices. Even though the authors conclude that codes of conduct and governance systems provide for an internal control mechanism, whistle blowing channels and develop cultures of honesty and accountability, the study strongly suggests that employeeââ¬â¢s moral choices are still subject to their motivation needs. Finally, employeeââ¬â¢s motivation to making moral decisions can be difficult to predict however they can be encouraged with proper leadership (Woodbine , Liu). All three scholarly articles empirically supported the main objective of this study, which was to reiterate the sound business principle that, ethical leadership lead to the responsible management of business processes and decision making that will in turn help an organization manage its risk of failure as a result of unethical business practices. Works Cited Ponnu, Cyril H., Tennakoon , Girindra. ââ¬Å"The Association Between Ethical Leadership Employee Outcomes ââ¬â The Malaysian Case.â⬠Electronic Journal of Business Ethics Organizational Studies 14:1 (2009). Web. Sept 19th, 2010. Walman, De Luque, Washburn et al. ââ¬Å"Cultural Leadership Predictors of Corporate Social Responsibility Values of Top Management: A GLOBE Study of 15 Countries.â⬠Journal of International Business Studies 37:6 (2006). Palgrave Macmillan Journals. Web. Sept 19th, 2010. Woodbine, Gordon F., Liu, Joanne. ââ¬Å"Leadership Styles The Moral Choice of Internal Auditors.â⬠Electronic Journal of Business Ethics Organizational Studies 15:1 (2010). Web. Sept 19th, 2010.
Friday, November 15, 2019
Environmental Impact Of Transportation In London Environmental Sciences Essay
Environmental Impact Of Transportation In London Environmental Sciences Essay Climate change is one of the major environmental threats faced by the earth for many years. These could cause by many different activities practiced by human such as deforestation, combustion of fossil fuels and dumping chemical into the water. However, there is another major factor that could harm the environment which is usually been neglected by people. In cities, overloaded of transportation could be one of the most significant reasons causing various environmental issues. Heavy traffic not only affects people mentally but also physically. This issues had come to an extend where it affects humans health and well-being significantly. The public have no choice but to raise their awareness on this issue. The evolution of transport in London started decades ago. TfL (2010) stated that in year 1933, when Londons public transport was united by the London Passenger Transport Board (LPTB), bus services had leading area coverage compare to other public transport. This clearly showed that buses were widely used at that time. However, due to the various developments in Londons public transport such as London Underground, London Tramlink, London Rail and taxis, certain public transport had become equally essential to citizens in London. For example, TfL (2010) stated that London Underground today, made 3 million passenger journeys every day linking 275 stations. It is always good to see such changes in Londons transport which directly explained the advancement of the city in the past decades. Nevertheless, these had also increased the negatives effect on environment cause by transport. According to Banister and Burton (2003), previously, people were only concerns about loud noises caused by transport and the never-ending in expanding the landscape for heavy traffic. Their concerns had now expanded into environmental issues such as global warming and ozone layer depletion which has gain awareness from all related organisations. The UK government had realized the seriousness of this issue and had introduced several solutions trying to reduce the traffic going into London or encourage people to use public transport, preferably walk and cycle. This report will include various main issues for this topic such as the negative effect caused by the road traffic in London and what had been done by UK government in order to minimize the impact of road traffic to the environment. Vehicle pollutants play a dominant role in causing the increase of air pollutions day by day. Pierce (1992) stated that the transportation produce most of the poisonous gas existing in the worlds air. Although people are aware of this environment issue, this does not prevent them from driving their private vehicles into London. The Lancet (2009) warned that the gas emissions from transport are still rising each year and had estimated that there will be an 80% increase on bad gas emission from the year 2007 to 2030. According to European Conference of Ministers of Transport (2001), these vehicle pollutants consist of hazardous gas such as particulate matter (PM), Carbon Monoxide (CO), Nitrogen Oxides (NO), Lead, volatile organic compounds (VOCs) and chlorofluorocarbons (CFCs). Those hazardous gas released brings health problems to people from all ages which has caused relevant organisations such as government, environmentalist and health related organisations to have look into this issue seriously. A review by Krzyzanowski, Dibbert and Schneider (2005) stating that hazardous air produce by transport could increased the chances of getting asthma for children and brought death due to the malfunction of our cardio for adults. Transport not only caused air pollutions, it can also lead to serious noise pollutions in London. In urban cities such as London, transport is the major sources for noise pollution. Hensher and Button (2003) pointed out that one could get affected by noise pollution directly from transport and also through vibration caused by heavy vehicles and trains. Sperling (2004) stated that noise produced by transport not only brings severe annoyance but also affect humans health. A study in UK and Germany by Schade (2003) report that an exposure to transport noise above 70 dB(A) levels will increase the risk of getting myocardial infarctions (heart attacks) by 30% compare to those above 65dB(A). The productivity of people at work and daily life will be greatly affected by constant exposure to transport noise. People who live by the highways or railways, cannot sleep well during the night. People without a good rest at home cannot focus well while undertaking various activities in their daily life. As a result, many problems such as mistakes at work and traffic accidents will arise due to the ineffectiveness of human. Although these transportations contribute to various pollutions, climate change is believed to be one of the major negative effects cause by transports pollutant. Hardy (2003) clarified that nitrogen oxides, carbon dioxides and ozone influenced the climate the most. These gases are specified as greenhouse gases where it will affect the temperature of the earth. Gliiespie (2005) stated that the change of the atmosphere thermal structure immediately relates to global warming. This could lead to the destruction of the ozone layer where it increased humans exposure to ultraviolet-B radiation (UV-B). A long-term exposure to UV-B will have an effect on humans health by having certain infectious diseases, skin cancer and eyes problems (Goettsch, 1994). A research carried out under London Climate Change Partnership 04/05 reported the influenced caused by transport in London. Arkell and Darch (2006) explained that different scenarios happened because of climate change. London will encounter warm winters, hot and dry summer, more rainfalls, rise of sea level and flooding in low area. In year 2050s, Londons average temperature is estimated to increase for at least 1 Celsius (Arkell and Darch, 2006). These are all caused by the constant released of hazardous gas by transport in London where 66% of particulate matter and 42% of nitrogen oxides are from road transport (Mayor of London, 2009). In spite of this, it is not impossible for the public to work together in order to prevent transport pollutions get into an even more severe stage. There are few methods that had been brought out by the UK government in order to change the current situation caused by transport pollutants in London. One could tell the biggest difference in air pollutions after this had been carried out is the introduction of congestion charge in central London. Beevers and Carslaw(2004) reports that after the introduction of London congestion charging scheme (CCS) in February 2003, it has noticeably reduced the traffic going into London. The changes of vehicle numbers have a direct impact with the gas emission levels in London. Transport pollutants such as nitrogen oxides and particulate matter are believed to have reduced at a percentage of about 12% each (Litman, 2004).This could be said as a substantial decrease to London. People had begun to take public transport more often or even cycle to work after the charge. This had tremendously affected the environmental conditions. Apart from those above, the public has to pay environmental taxes for owning a vehicle. Institute for Fiscal Studies (IFS) (2009) stated that vehicles owner not only has to pay fuel tax, they have to pay Vehicle Excise Duty (VED) which is paid annually depending on the type of vehicle you own. Apparently, more polluting cars will have to pay more whereas less polluting cars will have a chance to be exempted. In order to differentiate the levels of polluting cars is by measuring the emissions of carbon dioxide from each car. Other than that, the increase of parking fee in London will cause vehicle owners to think twice before driving into London. In certain areas of London, parking fee was charged according to the emission of carbon dioxide by the vehicle. UK government had also tried to provide fewer parking spaces in London so that drivers will get frustrated while looking for a parking and choose to take public transport where they will not have to face all these problems. (Transport Committee et al., 2009) Greater London Authority (2002) stated that The Mayors Transport Strategy and Transport for Londons (TfLs) Business Plan consists of a range of steps needed to be considered in the future. Public transport such as bus system has to be improved intensively by reducing the travel time, increase the regularity of buses, introduce more bus route and using low-emission carbon dioxide buses. It is crucial to improve the conditions of the cyclists and pedestrians as well to ensure that their safety can be insured. Other than bus services, UK government are always improving the London Underground services from time to time in order to provide a better services to the public (Sodhi and Norris, 2004). The implementation of crossrail is said to be beneficial to the public in London. There will be an addition rail access in London which helps to reduce private vehicle getting into London. It gives the public extra choices on public transport and crossrail might cover areas that had not been well-covered by existing public transport. Introduction of a new public transport, crossrail, also helps to achieve the goal of the government in sustaining the environment. (Great Britain: Department of Transport, 2007) Moreover, standard of public transport should be maintained at a high level to attract people using continuously. Banister (2005) emphasizes that there should be a limitation of mobility in certain areas of a city. Non-polluting transport such as electric vehicles that use renewable energy sources will only be allowed in that particular zone whereas the others will be outside that area. The launching of London Oyster Card in August 2003 does help in encouraging the public to take public transport more. Oyster card is a new way of ticketing which is called the smart-card ticketing (Blythe, 2004). It is easy to be use, time saving and most importantly it is faster than any other paper ticketing (Winters, n.d.). The public will not find any problems travelling by oyster card instead they will think it save them a great deal of time and their desire in wanting to take the public transport obviously will be higher. Hence, several ways and campaign had been introduced by UK government in order to reduce this issue. Woodcock, et al (2009) also notified that it is better to reduce the usage of transport compare to increase using of lower-emission transport; however, it will have a better effect if both are to be practiced together at the same time. According to the Department of Transport (n.d.), the UK government is setting-up a long-term planning for the transportation in London. The UK government is trying to promote various campaigns such as encouraging people to walk and cycle more, share vehicles, travel using public transport, improve current situation on road traffic and manage the network in a better way. UK government not only wish to benefits economically but also environmentally. Furthermore, the introduction of Barclays Cycle Hire scheme had become increasingly famous in London. Barclays Cycle Hire scheme is said to be the newest pollution free public transport in London which was stated in the website Mayor of London (2010). It operates 24 hours every day which was located more than hundreds of places in London. Cycling is not only a good exercise which could lead the public to a healthier life but to a better living environment. In England, their aim is to build better and safer cyclists paths to encourage the citizens to treat cycling as their daily transport (Bhopal, 1995). In addition, electric vehicles (EV) which were introduced to the society few years ago had draw attentions from the public in London. The vision of the Mayor regarding Electric Vehicles Delivery Plan is to boost up the usage of EV and build more charge points (Source London, 2010). Electric vehicles run by electric motors are a replacement for petrol and diesel. Mayor of London (2009) shows that EVs owner will be 100% free from congestion charges, discounted rate in parking and privilege of using the bus lanes at certain hours. A research shows that by replacing 100,000 of fuel powered vehicles, Nitrogen oxides could be reduced by 350-400 tonnes per year (Mayor of London, 2009). Lastly but not least, London Hydrogen Partnership was introduced by former London Mayor, Ken Livingstone (Wagner, 2010). This campaign is to encourage the use of hydrogen in vehicles. It is slightly difficult for public transport like buses and taxis which usually operate long hours per day, to power by electric, but it is possible to use hydrogen. Hydrogen is a fuel that does not bring much noise and release less greenhouse gases to the environment (London Hydrogen Partnership, 2010). By using hydrogen in vehicles fully support the aims in sustaining a clean and green environment. In conclusion, due to the irresponsible of humans daily activities and lack of awareness of the current situation caused by over-loading transports, the Earth is getting much more polluted compare to past decades. Unfortunately, some people think that by travelling in their own cars could represent their status in the society or increase their quality of life (Banister, 1997). The public are concerns about the environment by always recycle what they had used at home but they always forget that transport brings a greater impact to the environment. This action could be clearly seen in the process of buying a new vehicle. Fuel consumption of a vehicle is usually the last few points a buyer will consider or it might totally be neglected throughout the whole buying process (Department for Transport, n.d.). It cannot be denied that travelling by own vehicle is always more comfortable than public transport as one do not have to cram with others in a limited place. However, people should consider the long term effects and their future generations. One could enjoy the way they are living now but no one can guarantee what is going to happen the next day. Therefore, citizens should aware of this the environmental issues caused by transport in London. It is everyones responsibility to keep the earth a safe and healthy place to live in. Thus, everyone should work together before it comes to a severe stage where no one can do anything to change it. Citizens should work closely with the government in order to build a good living environment. It does not matter if one does it just for themselves or for the society as long as it could help to improve the current situation of the environment.
Tuesday, November 12, 2019
Promotion Strategies Essay
Did you happen to catch the season finale of ââ¬Å"Friendsâ⬠on May 6th? ââ¬Å"The exhaustively hyped series finale of ââ¬Å"Friendsâ⬠drew 52.25 million viewers for its extended 66 minute running time.â⬠A 30-second commercial spot garnered a cool $2 million, costing advertising heavyweights such as Allstate, Anheuser-Busch, Chevrolet, General Electric, Hewlett-Packard, as well as Walt Disney and Universal Studios a mere four cents a head. For the purpose of this assignment I will characterize mass mediaââ¬â¢s and telemarketingââ¬â¢s role as part of the promotional mix, who pays for them, and how they are perceived by consumers with regards to their objectivity. I will also explain how traditional Word-of-Mouth works and round up the assignment discussing ââ¬Å"buzzâ⬠advertising. First, letââ¬â¢s discuss television mass mediaââ¬â¢s role in the promotional mix. Mass mediaââ¬â¢s (television, radio, magazines, etc) role in the promotional mix is advertising. In particular, television commercial advertising is a paid form of non-personal communication. Companies use commercial advertising because it is an effective means of mass-marketing as indicated by the ââ¬Å"Friendsâ⬠series finale. The objectives to advertising include: informing consumers of a new product, persuading the consumer to remain with or switch to a particular product, or remind consumers of the value of a product or where to locate it. The objective of mass-marketing is to reach out to as many consumers in one fail swoop to create brand awareness, brand interest, brand equity, to obtain competitive advantage, and to increase market share. The advertiserââ¬â¢s ultimate goal is to accomplish the companyââ¬â¢s marketing objectives. In regards to advertising, companies use a pull selling strategy, to ââ¬Å"build up consumer demand.â⬠A typical commercial is comprised of the source (the company/distributor/retailer) whose product or service is featured) that encodes the message using symbols such as words, illustrations, or images; the message (the combination of symbols) transmitted to the receiver (consumers) who then decodes the message (hopefully interpreting the message in the same way it was encoded); and feedback (through purchase, attitude change about the product/service, or non-purchase). Finally, noise, plays a role in advertising. With current technology such as TiVO, consumers canà choose to skip past commercial segments. The advertising company, itsââ¬â¢ distributor, or itsââ¬â¢ retailer pays the network for the commercial air time. If more than one of these pays for the commercial air time it is called cooperative advertising. Using vehicles as an example, either the manufacturer pays for the commercial or the car dealership does. However, in the overall scheme of things, successful commercials can be paid for by consumer purchases. The court of public opinion considers the objectivity of advertising dependent upon the type of message. According to a 1990 survey conducted by the Roper Organization concerning public opinion ââ¬Å"with regard to the content of promotion messages, 60 percent of those surveyed believe ads with money-back guarantees, 57 percent believe ads with products approved by medical or health groups, 38 percent believe ads where comparisons to competitors are made, 29 percent believe ads using hidden-camera interviews, and 25 percent believe ads featuring celebrity endorsements.â⬠While no current data is available, it appears consumers remain skeptical concerning advertising messages. Telemarketing is an example of direct marketing in the promotional mix. However, the court of public opinion indicates displeasure in this type of promotion. One could say the public pays for telemarketers with interrupted dinners and misleading or deceptive telemarketing schemes, but the business or charitable organization that uses this service pays for it in cash. Itââ¬â¢s interesting to note that an Eyewitness News investigation in Rock Hill, South Carolina revealed that the South Carolina Police Officersââ¬â¢ Association ââ¬Å"charity raised more than $600,000 in 2002, but spent barely $5,000, or less than one percent, helping police officers and their families.â⬠With telemarketing it is truly a ââ¬Å"Buyer Bewareâ⬠promotion. Most consumers are probably more skeptical when it comes to this type of promotion than any other. There is the noise factor in this type of promotion as well. The national ââ¬Å"do not call registry,â⬠telephone company telemarketing blocker services, and products such as the Telezapper significantly decreases the telemarketerââ¬â¢s sales. I personally just inform telemarketers I am notà interested in their pitch and to place me on their ââ¬Å"do not callâ⬠list. If this doesnââ¬â¢t work, I just hang up. Another promotional technique is word-of-mouth. When consumers communicate their experiences connected to a particular product, they are essentially providing the manufacturer, distributor, or retailer free advertising. Word-of-mouth can accelerate brand recognition. The heart of word-of-mouth marketing is giving consumers something to talk about. An excellent example of successful word-of-mouth is the Atkinââ¬â¢s Diet. I initially read one of Dr. Atkinââ¬â¢s diet books more than 10 years ago. While I do not remember the name of the book, I do recall I never tried his diet because I dreaded giving up on favorites such as pasta. Last year I was struggling to lose the weight I had gained following a thyroidectomy. I was running three to five miles per day, counting calories and fat grams and lost absolutely no weight whatsoever in three months. Then two colleagues of mine began losing considerable weight with very little effort. They told me about the Atkinââ¬â¢s diet and that each had lost more than 20 pounds in a month. I started researching the diet on the web and found other testimonials as well. Hordes of people are devoted to this diet. I began the diet and maintained my exercise routine and lost 30 pounds in eight weeks. The hottest new trend in word-of-mouth marketing appears to be buzz. The buzz marketing described in the BusinessWeek article we were tasked to read appears to be a fad. I donââ¬â¢t consider it an advanced form of word-of-mouth but rather an insidious, deceptive practice. Consumers have a right to feel ââ¬Å"cheatedâ⬠because these buzz marketers are treating the American consumer as if they were complete idiots. Once American consumers figure it out, and they will, it will be gone the way of the sandwich board. No wonder it is referred to as ââ¬Å"viral marketing.â⬠Too bad doctors donââ¬â¢t have a cure for this virus. In review, I discussed mass mediaââ¬â¢s role in great detail because it is perhaps the most widely used form of promotion. I focused on television commercial advertising discussing how marketers use commercials to inform, persuade, or remind consumers about a particular product or service. Then Ià discussed how the communication process fits into commercial advertising. I followed with a discussion on who pays for commercial advertising and cooperative advertising. Then I provided a survey example to illustrate how consumers view commercials in regards to their objectivity. I also discussed telemarketing as a direct marketing approach to promotion. The next topic was word-of-mouth. I discussed how word-of-mouth is essentially free advertising and the heart to its success of giving consumers something to talk about. I ended this assignment with my view buzz marketing. I feel this is a deceptive promotional tactic that appears to be just a fad. Once consumers recognize how they are being used, it will fade into the sunset. Overall, the promotional mix appears to be a driving factor in a product or serviceââ¬â¢s success. Works Cited The One Where ââ¬ËFriendsââ¬â¢ Puts Up Massive Finale Ratings. Retrieved from the World Wide Web on 8 May 2004: http://tv.zap2it.com/tveditorial/tve_main/1,1002,271%7C88037%7C1%7C,00.html Promotion ââ¬â Push and Pull Strategies. Tutor2Uà ®. Retrieved from the World Wide Web on 9 May 2004: http://www.tutor2u.net/business/marketing/promotion_pushpull.asp Evans, Joel R. and Berman, Barry. (1994) ââ¬Å"Marketing,â⬠Sixth Edition. Macmillan Publishing Company. New York, New York. Page 584. Charity Organization Pays Telemarketers Big, Police Little. Retrieved from the World Wide Web on 9 May 2004: http://www.wsoctv.com/specialreports/2885811/detail.html Works Referenced How to Establish Promotional Mix. Edward Lowe Organization. Retrieved from the World Wide Web on 8 May 2004: http://www.att.sbresources.com/SBR_template.cfm?docNumber=PL12_3600.htm#under standing Kumar, S. Ramesh. Getting the promotional mix right. The Hindu. Retrieved from the World Wide Web on 6 May 2004: http://www.hinduonnet.com/ct/2002/09/05/stories/2002090500110200.htm Lancaster, Geoff Above- and below-the-line promotion. Retrieved from the World Wide Web on 6 May 2004: http://www.da-group.co.uk/geoff/communications.htm Nucifora, Alf. Keep Up With the Buzz On Buzz Marketing. Retrieved from the World Wide Web on 6 May 2004: http://www.bizjournals.com/albuquerque/stories/2002/10/07/focus2.html?t=printable Marketing: Promotion. Tutor2U. Retrieved from the World Wide Web on 8 May 2004: http://www.tutor2u.com/ Pride-Farrell Marketing. Part 5. Promotion Decisions. Integrated Marketing Communications. Retrieved from the World Wide Web on 8 May 2004: http://www.gsm.uci.edu/~rwheeler/2 Promotion and the Promotion Mix: A Part of the Marketing Mix. Retrieved from the World Wide Web on 8 May 2004: http://www.creighton.edu/~hutchens/nps_c_08.html Promotion Answers. Retrieved from the World Wide Web on 8 May 2004: http://www.learnmarketing.net/promotonanswers.htm Reed, Keith. (2002) Through the grapevine: PR firms tout ââ¬Ëbuzzââ¬â¢ marketing. New Mexico Business Weekly. Retrieved from the World Wide Web on 6 May 2004: http://albuquerque.bizjournals.com/albuquerque/stories/2002/10/07/focus2.html Wegert, Tessa. (2003) Four Online Media Mix Essentials. Retrieved from the World Wide Web on 7 May 2004:
Sunday, November 10, 2019
Trisha Knowles
Show your work. She will continue to lose weight and her muscles and body will shrink. Overall Assessment: Discuss overall implications of IBM and any energy imbalance on overall health. Skipping meals gives the body energy imbalance and doesn't give it the types of energy to perform what you need your body to do. Pushing the body to its limits can end up in some nasty situations.Analyze food choices Is the client getting enough of each of the designated food groups? No because they don't eat any fruits in their diet and way too many vegetables. She eats a little too much protein but she also needs calcium and some more grains and wheat in her body as well. How does consumption of fats, carbohydrates, proteins and sodium compare to recommended values? Because they all work in the body to perform certain task to help it functions properly. Not feeding the body the right mount and the right foods hinders the body.Propose ways to bring the energy input and output in line with Trash's he alth goals. Describe final recommendations to improve Trash's overall health and help her regain energy and strength. How should Trash alter her eating habits and her activity? Link your recommendations to her personal health history and her family history. She should add more fruits and dairy products lessen the proteins and vegetables to where she doesn't get things like high blood pressure.
Friday, November 8, 2019
Analysis of Carol Ann Duffy Essays
Analysis of Carol Ann Duffy Essays Analysis of Carol Ann Duffy Paper Analysis of Carol Ann Duffy Paper Essay Topic: Carol ann Duffy Poems The title of this poem is $ and is part of Carol Ann Duffys fisrt collection, Standing Female Nude which was released in 1985. The title gives no hint about what the poem may be about, except for the fact that it is about money, and in particular, American money. Instead of writing the word dollar, she chose to use the symbol instead, meaning her poem could be one that symbolises something that affects her strongly. Carol Ann Duffy was in her late twenties to early thirties when she wrote this poem, at the time she was beginning to be recognised as an extremely talented writer, and she had completed her first play Take My Husband in 1982. At first this poem seems like a stanza of nonsense but upon closer analysis it is very complex and has many meanings. It is like a song and starts off A one a two a one two three four - which can be heard by many singers and musicians at the start of a song when they are counting themselves in on a beat. The words are similar to that of jazz and scat singers from the forties who would use random vocals and gibberish to create melodies and rhythms without the use of instruments. The first sentence Boogie woogie chou chou cha cha chatta noogie represents the dancing associated with the music and the third sentence da doo ron da doo run doo wop a sha na are lyrics from the song Da Doo Run Run by The Crystals. Each sentence in the poem either represents a certain song or a particular music style within the blues genre. The last line ends with yeah yeah yeah which could be representive of The Beatles song She Loves You. They were one of the first of their time to use yeah yeah yeah in a song and the British music found the phrase yeah controversial at the time, just like black music at first was controversial. Carol Ann Duffy grew up in The Beatles era so it may also be homage paid to her childhood. The phrase however now is common in most songs. Though the poem looks like nonsense or even another language, it does have another language music. The poem is very musically orientated but is titled $, so Carol Ann Duffy might be trying to put across the message about how much money the music industry makes, this could be meant in a mocking way, saying that musical artists etc get so much money for singing, sometimes singing nonsense, whilst some talented poets get hardly any recognition and nowhere near as much money. But it could also mean that musicians themselves are, in their own way, poets, and their talent is of value. The fact that she decided to use scat and jazz music in the poem is important because it shows that sometimes musicians didnt make music for the money, but for joy and expression and their talent for doing so is their affluence. Carol Ann Duffy has openly stated that she considers some popular music to be vey artistic and poetic, and she has wrote songs for musicals and plays herself so it is more likely that she wrote the poem to celebrate talented people, whether they are musicians or poets, or as some people consider them, both. The poem has a lexical set of musical sounds of jazz and blues. The first line sets the image of someone about to sing or perform a piece of music and as it progresses, the onomatopoeia of the song is of percussion. The image is of someone performing either by themselves or with a crowd. The sound of this is very rhythmic, more like a song, than a poem. There is one stanza and it consists of enjambment all the way through. It is broken up by caesura and the question mark in the fifth line adds an extra playful element to the poem as if she is asking a question, however we do not know what that question is because we dont know what it means, if it does actually have a meaning. In the fifth line, it begins with um, as if the singer has forgotten their line, but it could also be part of the song because the rest of it is also nonsense in a way. There is a lot of alliteration which makes the poem flow easier, like chou chou cha chatta and shala lala lala lala There is also a lot of assonance and sibilance in the poem which adds to its pace which is very quick in some places, but slow in others. I think that this poem makes the reader feel cheerful and happy because Carol Ann Duffy has chosen to make her poem in the style of jazz and swing music, which has an upbeat rhythm that makes the listener feel good and want to dance. On the surface this poem looks like a bunch of meaningless nonsense designed to make us laugh but like many of her other poems, it has a much more significant meaning about how we buy into the music industry when sometimes its just a bunch of nonsense designed to take our money. I think this poem encourages us to look deeper into what we do. It also encourages us to think about how black people were happy and found a way to express themselves even while they were still being oppressed, and that their wealth was their talent, something people forget about these days.
Wednesday, November 6, 2019
Essay on Leahs Course Work
Essay on Leahs Course Work Essay on Leahs Course Work 1.1 1.2 explain the factors that need to be taken into account when assessing development When assessing a child we have to make sure this is done properly therefore there are different factors to be considered Confidentiality: when observing a child it is important that you get permission from the parents/careers before doing this, most parents are happy for their child to be observed it is important that confidential material should not be lying around they must be secured in a locked cabinet. When discussing another childââ¬â¢s observation make sure this is only with colleagues or other professionals who have the right to know Confidentiality can only be broken when the child is at high risk and the information needs to be passed on. Childrenââ¬â¢s wishes and feelings: when carrying out observations on a child you have to take in account the childââ¬â¢s feelings and wishes, if a child is feeling upset and they donââ¬â¢t want to be observed then they have the right not to be. It is very important that when observing a child that the way its wrote is in a respectful way. Ethnic culture and linguistic background: Ethnic, cultural and linguistic backgrounds when we asses a child we must take account of their ethnic, cultural and linguistic back ground as these can play important roles in how the children act and the understanding of the words being used. We also have to understand that if a child does not want to join in a story book (three little pigs) then they may be associating this as being unclean this does not mean the child is not interested in other books. Disability or specific requirements: some children in the setting may have disabilities or requirements which need to be taken into consideration when observing them. In a school children will need to be assessed when taking exams etc but in a nursery setting the child may need an adult to give clear instructions itââ¬â¢s very important practitioners understand the childââ¬â¢s needs or requirements because they may underestimate the childââ¬â¢s ability. 1.3 explain the selection of the assessment methods used free description (also known as narrative description and written record) checklists and tick charts time samples event samples target child standardised tests photographs and videos sound recordings information from parents or colleagues 2.3 explain the importance of a person centred and inclusive approach and give examples of how this is implemented in own work The importance of a person centred and inclusive approach is that we look at the individual child and the needs of that child. My setting works with many outside agencies in order that the individual child has all they need in place to be included in all aspects of the setting. We have several children within our setting who have different needs and they are assessed individually so they can be given the correct resources or support in order for them to achieve their own individual goals. Some children will have an individual education plan (IEP) which will set out what they aim to achieve within a set time frame with support and confidence some children will require specialist equipment to help with their education and development our setting have one to one time with the child or trained staff to do welcom on the child to assess where the child needs support. Itââ¬â¢s all about the needs of the individual child some children may need the activity adapted to enable them to take p art. 3.1 explain the features of an environment or service that promotes the development of children and young people Our outdoor/indoor play areas are stimulating and attractive to children to encourage them to use their senses to learn, there are plenty of play opportunities provided we keep the areas interesting and visually appealing. We are well planned and organised around the children we have areas which challenge, keep childrenââ¬â¢s interests, and meet children needs , as every child is unique they have their own needs which
Sunday, November 3, 2019
Cutural Belief Systems among Societies Formed and Transformed through Essay
Cutural Belief Systems among Societies Formed and Transformed through the New Mass Medium - Essay Example This exposure of vioporn to the media has also been attributed to the increasing cases of criminal sexual behavior such as rape. Feminist organizations, hence, have expressed their concern on the negative effects of vioporn on menââ¬â¢s behavior towards women. As a result issues such as sexism have occurred as a function of violent pornography (vioporn). Violent pornography in the media websites has been widely associated with anti-woman thoughts and acts. Hence the attitude of men towards women is major cultural factor affected by vioporn. Therefore, the effects of people getting exposed to vioporn have remained elusive. According to liberalist views, violent pornography has led to negligible negative effect as well as beneficial effects to the societyââ¬â¢s culture. Therefore there is the need to define the extent to which pornography can be violent and beneficial or violent and harmful. According to the conservatives, the negative effect of vioporn on individual cultural val ues as well as social institutions and evidence implying changes is considered significant. Despite the finding of the three groups that is the radical feminist, conservatives and the liberalist, there is lack of reliable findings applicable to the issue. News-based websites have popularized violent behavior in the society whereby vioporn is one of such behavior. The manner in which this topic is treated both in news and entertainment by such websites has often been highly sensitive, irresponsible and totally inaccurate. Some of these websites include Yahoo News, Google News, and MSNCB News among others. These various websites tend to portray vioporn and suggest targeting selected viewers, mostly adults. The websites as well have been flooded with images of females who are usually victims, prey or even targets of the effect of such vioporn. Today the society has been saturated by such news as vioporn to the extent that they are viewed as normal behavior despite the consequences. As a result of such presentations the society has increasingly become used to such views and watching them has become part of leisure time activity. With the increasing technological developments, individuals tend to plug to media websites in order to establish who they are. Thus it is much of what is in the media that determines the individual behavior. Owing to this, the issue of watching vioporn is no doubt what will be an obvious part of human beingsââ¬â¢ leisure activity. The media is becoming increasingly influential through its various websites to an extent that it provides the individualââ¬â¢s cultural training ground. Today most of what people practice in their daily chores is acquired from what they view in the mass media. Website Analysis The Business Insider is a website that mainly focuses on news related to business, entertainment, lifestyle, science and technology, sports and local news. The site is a favorite spot for catching on international news especially for those interested in the business and entertainment worlds. In an article written by Nicholas Carlson, the website reveals with considerable seriousness the level to which Yahoo, as a news-based website, hosts hardcore porn while advertising products on the same page. The article entitled Yahoo Hosts Hardcore Porn And Sells Ads Against It ââ¬âà Advertisers React With "Outrage", demonstrates using a picture the kind of media content that yahoo presents besides its news (Carlson par 1).
Friday, November 1, 2019
Work Experience Essay Example | Topics and Well Written Essays - 4000 words
Work Experience - Essay Example (Source http://www.hcareers.com/us/seeker/tophiring/hotel) There are almost as many different types of hotel jobs as there are hotels and properties, offering job seekers interesting and enjoyable opportunities to try something new, advance in the industry and find rewarding careers. Job seekers looking for hotel/casino jobs may find themselves working as front desk clerks, housekeeping managers, concierges, food and beverage managers, catering and convention directors, general manager, executive chef, sous-chef, banquet manager, casino dealer, and casino slot attendant. And for job seekers coming from other industries who are interested in hotel jobs or casino jobs, many state, provincial and local government tourism boards offer hospitality training courses to help them make the transition. Until recently, hands-on training was the only way to learn the ropes in the hospitality industry. As the industry has grown and matured, so has the need for more professional employees. The approach today is multi-faceted, involving a combination of university or community college hospitality courses, professional programs offered by industry-specific institutes, online courses, job shadowing and mentoring, as well as the old standard, on-the-job training. Many universities now offer a Bachelor in Hospitality or Ba... Many universities now offer a Bachelor in Hospitality or Bachelor in Hotel & Resort Management, while colleges offer diploma courses in hospitality management, hotel & restaurant management, hospitality & tourism.Brighton Beach Hotel Enter and savour the air of elegance and tranquility where a friendly smile greets you and where service is of the utmost importance. A warm and welcoming reception awaits you when you arrive at the famous Beach Hotel. With over 30 rooms tastefully furnished in a traditional Regency style, all with en-suite facilities and the necessities for modern day living, the Beach Hotel offers the ideal stopover for business or leisure. The Beach Hotel is superbly situated on Brighton seafront overlooking The West Pier and English Channel. The Brighton Conference Centre and major tourist attractions including Brighton Pier, the main shopping center, Churchill Square, the world famous Lanes, the Theatre Royal, and the Royal Pavilion once holiday home to The Prince Regent just a few minutes walk away. For more than a Century and a half this architectural landmark on Brighton seafront has become a symbol of hospitality. The Beach Hotel together with the Regency Restaurant is an original Grade II listed building of historical importance which in 1988 was given a Best Building Design award by Brighton Council for an original period building. "Far and away the best prize that life offers is the chance to work hard at something worth doing" Source :( humanresources.about.com/od/inspirationalquotations/a/quotes_work.htm -) Work Experience In HR Department: In any organization, HR
Subscribe to:
Posts (Atom)